eBay: Director's Cat

9.5

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Italy

Today, global online marketplace eBay launches "Director’s Cat": an awareness campaign for its refurbished and second-hand products for the Italian market. It's the next installation in the ‘Inspired by an eBay Story’ platform, but this time with a difference. Created by independent creative agency DUDE, "Director’s Cat" launched on national Italian TV channels yesterday. It takes a fresh approach to the weird and wonderful stories of eBay buyers and sellers by starting the story from the ending and telling it backwards.

Credits

Advertising Agency:

DUDE, Italy

Date:

February, 2023

Latest News

Sep. 03, 2026

Joybyte Named One of ADWEEK's 2026 Fastest Growing Agencies

Creator-led commerce and growth agency earns recognition on the strength of 180% revenue growth from 2023 to 2025

Sep. 02, 2026

Tux Creative House Named Among Inc. 5000's Fastest-Growing Private Companies

Also named one of Adweek's Fastest-Growing Agencies for a second consecutive year