EDEKA: FEEDitBAG

6.4

Media Type:

DM DM

Brand

brand

Agency

agency

Country:

Germany

Industry:

Retail Services

Cheil Germany has developed a sustainable alternative to plastic bags for fruits and vegetables for EDEKA Scheck-In-Center, the supermarket owned by Germany’s largest chain.

Credits

Advertising Agency:

Cheil Germany

Creative Directors:

Roland Rudolf, Thomas Schroeder, Miriam Preissinger

Art Directors:

Rafael Maggessi, Daniel Kraft

Copywriters:

Annika D'Ambrogio, Hanna Weller

Account Director:

Werner Bittner

Agency Producer:

Moritz Gillrath

DoP & Editor:

Matthias Merget

Post Production:

Deveroe Aurel Langston Reuter

Sound Design:

Philipp Lenz

Illustrator:

Susannah Blaxill

Development:

Christoph Fischer, Andre Lang, Christiane Roerig, Christoph Pohl

Secondary Agency:

Cheil Australia

Managing Director:

Byunghoon So

Business Director:

Mark Anderson

Senior Art Director:

Jiwan Prasad

Account Director:

Mel Tozer

Date:

June, 2017

Latest News

Nov. 02, 2026

Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series

Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point

Oct. 30, 2026

Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign

Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door