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Ernst & Young: Transformations

9.0

Media Type:

Brand

Agency

Country:

United Kingdom

Industry:

Professional Services

The EY organization has announced the release of a new global integrated marketing campaign, "Transformations", which includes 60-second and 30-second television commercials (TVCs) and digital out of home (OOH), as well as online and social ads. This forms the next phase of the organization’s recently launched ‘Shape the Future with Confidence’ brand expansion plans.

Credits

Advertising Agency:

Ogilvy UK

Managing Partner:

Chris Spenceley

Creative Director:

Clare Russell

Business Director:

Inge Burger

Senior Copywriter:

Ronnie Wishart

Senior Art Director:

Tom Ingram

Head of Strategy:

Brian Sassoon

Account Director:

Irene Canamares

Head of Integrated Production:

Natasha Wellesley

Senior Creatives:

Paul Barton, Jordan Brown

Senior Producer:

Zay Al-Saygh / Hogarth

Junior Producer:

Alberto Neri/ Hogarth

Production Company:

Not To Scale

Director:

Rogier Schalken

Producer:

Giles Edward-N

EP:

Dan O’Rourke

Production Assistan:

Marie Jordan

Storyboard Artist:

Ricardo Bessa

Director of Photographer:

Tibor Dingelstad

Service Production Co:

Lucky Luciano

Service Producer:

Marcin Nowak

Production Manager:

Robert Sarek

1st Ad:

Bartosz Jarzebski

Production Designer:

Dorota Borun

Focus Puller:

Marcin Studniarek

Gaffer:

Marek Modzelewski

Grip:

Wojciech Piasecki

Steadicam Operator:

Adam Mendry

Costume Design:

Zuza Markiewicz

Makeup:

Vika May

Locations Manager:

Kasia Czaplicka

Drone:

Michał Surma

VPF Drone Operator:

Lukasz Lawenda

BTS:

Stanisław Prokopczuk

Stagehands:

Tomek Malinowski, Stawek Muniak

Props:

Kamil Makowiecki

Production:

Kasia Krasuska, Maria Brzostowska, Aleks Kruszewski

Set Manager:

Sebastian Żakowski

Chaperone:

Mateusz Tryfon

Security and Traffic Reroute:

Grzesiek Przybyłek

Medic:

Mariusz Formalski

Catering:

Maciek Gorny

Drivers/Runners:

Robert Kosieradzki, Robert Kepka, Zdzistaw Bochenski, Lukasz Oscisławski, Michat Moranda

Production Studio:

Sehsucht Hamburg

Producer:

Filomena Alder

Creative Director:

Florian Dehmel

Designers:

Christian Zschunke, Gui Todorov, Ben Karrasch

Art Director:

Axel Brotje

Motion Designs:

Quinten Delahaye

3D Lead:

Tobias Sprengart

Previs:

Robert Ludke, Sebastian Kellermann

3D Artists:

Maite Leukering, Sebastian Kellermann, Sebastian Ratsch, Tobias Sprengart, Roman Hinkel, Philipp von Preuschen, Adrian Huehner, Joris van den Berg, Jan Ziemann, Tania Shapovalova

Compositing Lead:

Florian Dehmel

Compositing Artists:

Norman Struwe, Natalia Chow, Peer Boysen, Jona Maluck, Andrija Trikovic

Date:

January, 2025