evian: Mountain of Youth
Media Type:
TV
Brand
Agency
Country:
Industry:
After over a decade of celebrated and multi-awarded campaigns with the "famous" evian babies, BETC Paris and evian write together a new chapter in the history of the brand and invite us all to discover "The Mountain of Youth". This new global brand platform will take us on a fun, whimsical journey into the heart of the Alps, where the source of evian water begins.
Credits
Advertising Agency:
BETC Paris, FranceAgency Managers:
Mercedes Erra, Dominique Verot, Anne-Laure Brunner, Marie-Alice Poisson, Lauryane Sam, Alice Morel, Amelie VellyChief Creative Officer:
Rémi BabinetExecutive Creative Director:
Antoinette BeatsonCreative Director:
David Martin AngelusArt Director:
Aurélie ScalabreCopywriters:
Olivier Mille, Nadia DohertyAssistants Art Directors:
Florian PadillaStrategic Planners:
Romane Bouvrain, Justin ReichCreative Resources Coordinator:
Elodie DianaCreative Producer:
Laure DenizotProduction Company:
WandaDirector:
Henry ScholfieldArt Buyer:
Stéphanie GiordanoPhotographer:
Dario CatellaniSound Company:
GumDate:
May, 2024
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