Previous Case
Friends of the Earth: Tree Concert
Next Case
Friends of the Earth: Travelling Fruits, Pineapple
Friends of the Earth: Travelling Fruits, Coconut
Country:
"Travelling fruits cause pollution. Think global. Eat local."
Credits
Advertising Agency:
McCann Erickson BCA, Frankfurt, GermanyCreative Directors:
Guido FaustCopywriter:
Guido FaustPhotographer:
Oliver PaffrathPostproduction:
MainworksDate:
December, 2008More from Friends of the Earth
Friends of the Earth Australia: Send a sceptic to space
0.0
Friends of the Earth: Lumberjack truck
0.0
Friends of the Earth: Lumberjack flood
0.0
Friends of the Earth: Tree Concert
0.0
Friends of the Earth: Travelling Fruits, Pineapple
0.0
Friends of the Earth: Travelling Fruits, Banana
0.0
Friends of the Earth: Polar bear
9.0
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
8.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 12, 2026
Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp
The producer tells Charlie where the ad will run: media, territory, duration and first on-air date
Nov. 12, 2026
The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next
From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content
