Givenchy: Le Rouge Deep Velvet, 4

9.7

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

France

Industry:

Fashion

Following the "THIS IS COUTURE, THIS IS LE ROUGE" brand campaign launched in September 2019, BETC ETOILE ROUGE creates a new chapter focused on the iconic Le Rouge Deep Velvet lipstick by Givenchy.

Credits

Advertising Agency:

BETC Etoile Rouge, Paris, France

Agency Management:

Brune Buonomano, Augustin Laffuge, Charlotte Bonin, Fanny Fragu, Rebecca Jaïs

Executive Creative Director:

Florence Belisson

Digital Content Director:

Imane Touati

Art Director:

Cécilia Feller

Assistant Art Director:

Lila Woreth

Traffic:

Elise Herfort

TV Producer:

Elodie Frevillez

Producers:

Eric Nung, Cecile Laporte

Video Post-Production:

Sylvain Obriot/ Everest

Director:

Leonn Ward

Production Company:

Insurrection

Print Post-Production:

Marie-Laure Metge Escurio/ Processus

Soundtrack:

Matthew Lawrenson

Date:

March, 2021

Latest News

Jun. 25, 2026

Pepsodent Reveals Gum Disease as the Real Horror with Cinematic Campaign by Indonesia's Horror Filmmaker Anggy Umbara

The campaign was created in response to a common gap in consumer knowledge where many adults experiencing tooth discomfort

Jun. 25, 2026

Cannes Lions International Festival of Creativity Announces Lion Winners on Day Three

Peru wins Creative Data Lions Grand Prix and Puerto Rico takes home second Grand Prix of the week in the Direct Lions