Global Women: Career-Limiting Move
Media Type:
Integrated
Brand
Agency
Country:
Industry:
What’s the most career-limiting thing you can do? It turns out that if you’re a woman, it’s having a baby.
There’s a clear and obvious cost to women and their careers that goes hand in hand with their ability to have children. It’s often referred to as the ‘motherhood penalty’ and it limits a woman’s potential earnings by 12.5% - for her entire career.
Let’s drop the ‘Motherhood Penalty’ and make parenthood and work, work for everyone.
Credits
Advertising Agency:
Saatchi & Saatchi New ZealandDate:
March, 2021
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
0.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 02, 2026
Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series
Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point
Oct. 30, 2026
Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign
Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door