Head & Shoulders: Golden Restauration

0.0

Media Type:

Outdoor Outdoor

Brand

brand

Agency

agency

Country:

Peru

Industry:

Health, Beauty

In Lima, one of the most humid cities in the world, dryness might seem like a distant problem. However, Digitas Peru found the perfect starting point to develop Golden Restoration, the new Head & Shoulders campaign that brought the brand’s message into an unconventional space: a cracked sports court transformed into a purposeful, living piece of outdoor media.

Credits

Advertising Agency:

Digitas Peru

Date:

August, 2025

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