Hyundai: A message to space

9.6

Media Type:

Experiential Experiential

Brand

brand

Agency

agency

Country:

South Korea

Industry:

Automotive

Stephanie from Houston misses her astronaut father working at the International Space Station. Watch how her special message, written by 11 Hyundai Genesis, was delivered to her father in space. This message was officially acknowledged as “The largest tire track image” by the Guinness World Records.

Credits

Advertising Agency:

Innocean Worldwide, Seoul, Republic of Korea

Creative Director:

Gunny Park

Art Directors:

Youngill Jang, Yonghee Kim, Seoyeon Cho

Copywriters:

Jaeshik Seo, Mijin Lee

Director:

John Park

Production:

Planit, Duofilms

Account Management:

Eunjung Ahn, Euisung Ha, Jeehye Ryu, Jee Roh

Assistant Director:

Sung Bin

Producers:

Hojun Roh, Nuri Hong, Myunghwa Song

DOP:

Patrick Duroux, Michael Fitzmaurice

Date:

April, 2015