IFRC: 158 Years, 8

8.7

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Chile

A campaign that, in the framework of the 158 years of tireless work of the institution, made it clear that there is nothing more important than people, and that people are always more important than opinions, stereotypes, etc. For this project, Porta collected material from IFRC's historical work in different contexts around the planet, such as the armed conflicts in Gaza, the migration crisis in Mexico, the destruction caused by typhoons in the Philippines, the civil wars in African countries.

Credits

Advertising Agency:

Porta, Santiago, Chile

Date:

June, 2021

Latest News

Jun. 25, 2026

Pepsodent Reveals Gum Disease as the Real Horror with Cinematic Campaign by Indonesia's Horror Filmmaker Anggy Umbara

The campaign was created in response to a common gap in consumer knowledge where many adults experiencing tooth discomfort

Jun. 25, 2026

Cannes Lions International Festival of Creativity Announces Lion Winners on Day Three

Peru wins Creative Data Lions Grand Prix and Puerto Rico takes home second Grand Prix of the week in the Direct Lions