Indesit: #DoItTogether
Media Type:
Film
Brand
Agency
Country:
Industry:
The protagonist is a loving husband and dad who also does all the housework all by himself. A curious and almost incredible character.
Indeed, reality is quite different; in 2017 women still do the majority of the housework.
With this gender-stereotype-switch, Indesit launches its new integrated #DoItTogether campaign to invite families to give a hand with the housework
Credits
Advertising Agency:
JWT ItalyCEO & Chief Creative Officer:
Sergio RodriguezChairman & Chief Creative Officer:
Enrico DorizzaCreative Director:
Fabrizio PozzaCopywriter:
Giulia BrugnoliArt Director:
Gabriele CiregiaAccount Director:
Giulia ProfiliAccount Executive:
Giorgio MiraniStrategic Planner:
Monica BotticelliDirector:
Fran TorresProducer:
Marijana VukomanovicMusic:
SizzerDate:
April, 2017People Also Viewed
Ad of the Day | Veterans For Gun Reform: PSA
9.3
Ad of the Day | Cadbury: Mum's Birthday
10.0
Ad of the Day | Breast Cancer Now: 2050
8.4
Ad of the Day | Saturn: Anna
9.7
Ad of the Day | Tile: Lost panda
9.6
Ad of the Day | Nescafe: Those Few People
9.9
Ad of the Day | Volkswagen: Generations
9.8
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 03, 2026
The One Club Partners with CultureCon as Part of "Career Essentials" WAATBP 2026 Event
This year’s two-day WAATBP event kicks off on October 2, 2026 across two floors at The One Club headquarters at 450 West 31st St in New York
Sep. 03, 2026
Cody Rhodes Enlists Gamers to Search for John Cena in Clash of Clans and WWE Crossover
Starting today, players can join the hunt to raid Cena's village and unlock exclusive rewards