Previous Case
innocent: Start Bleating Knitting (Naturist Sheep)
Next Case
innocent: Start Bleating Knitting (Shouty Sheep)
innocent: Start Bleating Knitting (Highland Sheep)
Media Type:
Online
Brand
Agency
Country:
Industry:
Around this time of year in the UK innocent drinks bottles have little mini knitted hats on them! Innocent recruit knitters from around the UK. 25p of each innocent drink with a hat goes to Age UK - and it's in its 18th year!
Credits
Advertising Agency:
BMB, London, UKChief Creative Officer:
Matt LeverCreatives:
Jordan Down, Will MarsdenHead of Strategy:
Mel ArrowJunior Planner:
Ellie MalpasAccount Director:
Matt BonnyProduction Company:
CYLNDRDate:
November, 2020More from innocent
Innocent Drinks: A Jolly Safe Christmas
9.2
innocent: Start Bleating Knitting
0.0
innocent: Start Bleating Knitting (Posh Ram)
0.0
innocent: Start Bleating Knitting (Naturist Sheep)
0.0
innocent: Start Bleating Knitting (Shouty Sheep)
0.0
innocent: Start Bleating Knitting (Awkward Interview)
0.0
innocent: Start Bleating Knitting (London Geezer)
0.0
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
8.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 12, 2026
Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp
The producer tells Charlie where the ad will run: media, territory, duration and first on-air date
Nov. 12, 2026
The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next
From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content