Lacoste: Timeless
Media Type:
Film
A story of an epic journey and love at first sight.
The hero embarks on a turbulent quest throughout the decades: the style evolves, but the polo maintains its inalterable elegance.
Life is a beautiful sport, since 1933.
The new brand film from Lacoste celebrates the French savoir faire and timeless polo elegance that has effortlessly shifted through the decades, from its conception in 1933 to the present day.
Credits
Advertising Agency:
BETC Paris, FranceCo-Production:
WandaDOP:
Hoyte Van HoytemaPost Production:
Mikros ImageDate:
May, 2017More from Lacoste
Lacoste: The Run
0.0
Lacoste : Play with Icons, Pierre Niney
9.0
Lacoste : Play with Icons, Wang Yibo
9.0
Lacoste : Play with Icons , Adele Exarchopoulos
9.0
Lacoste : Play with Icons , Venus Williams
9.0
Lacoste : Play with Icons, Novak Djokovic
9.0
Ad of the Day | Lacoste: Play Big
10.0
People Also Viewed
Ad of the Day | Veterans For Gun Reform: PSA
9.3
Ad of the Day | Cadbury: Mum's Birthday
10.0
Ad of the Day | Breast Cancer Now: 2050
8.4
Ad of the Day | Saturn: Anna
9.7
Ad of the Day | Tile: Lost panda
9.6
Ad of the Day | Nescafe: Those Few People
9.9
Ad of the Day | Volkswagen: Generations
9.8
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Aug. 13, 2026
Disneyland Paris Stages a Total Eclipse of the Mouse
As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own
Aug. 13, 2026
Pavone Group Promotes Two to Creative Leadership Roles
Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group