Laneige: Show, Hosted by Sydney Sweeney
Media Type:
TV
Brand
Agency
Country:
Industry:
Jung von Matt’s Hangang (Seoul) office has co-created a new global campaign for skincare driven by curiosity and science’ brand Laneige that stars Sydney Sweeney playing the host, plus two contestants vying to win in a game show. The Laneige Show combines humour and competition to showcase the hydration benefits of Laneige’s Water Bank Moisturizer, positioning it as an ideal solution for moisture barrier enhancement.
Credits
Advertising Agency:
Jung von Matt, HANGANGDate:
December, 2024More from Laneige
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