Lavazza: More Than Italian

8.0

Media Type:

Outdoor Outdoor

Brand

brand

Agency

agency

Country:

Italy

Global print and outdoor campaign for the new Lavazza's brand positioning "More Than Italian".

Credits

Advertising Agency:

VMLY&R Italy

Executive Creative Director:

Francesco Poletti

Creative Directors:

Rafael Genu, Cristian Comand

Senior Art Director:

Francesco Sgritta

Senior Copywriter:

Davide Labò

Photography:

Sing Sing

Date:

June, 2019

Latest News

Aug. 13, 2026

Disneyland Paris Stages a Total Eclipse of the Mouse

As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own

Aug. 13, 2026

Pavone Group Promotes Two to Creative Leadership Roles

Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group