Previous Ad
Ad of the Day | Corona Beer: Sunshine Specialists
Next Ad
WWF: Our home, our treasured planet
Lenovo: Yoga Art
Media Type:
Experiential
Brand
Agency
Country:
Industry:
Yoga are Lenovo's laptops with four different modes of use. To show it for the consumers, we created an innovative campaign inviting four street artists to customize four Yoga laptops on social networks. The live videos took four days, with some of the best Brazilian artists: Zezao, Mari Pavanelli, Muretz, and Cranio. They had only one hour to customize one Lenovo Yoga. Everything was shot and broadcasted online, totaling over 240 minutes of live video and creating four masterpieces that wowed millions of people.
Credits
Advertising Agency:
Ampfy, Sao Paulo, BrazilChief Creative Officer:
Fred SiqueiraAssociate Creative Director:
Will FerrariArt Director:
Alexandre NascimentoCopywriters:
Udo Nery, Will FerrariDate:
June, 2017
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 23, 2026
King's Hawaiian Teams Up With Eli Manning to Launch Petition for Official Quarterback Slide Stat
There is considerable proof that King’s Hawaiian is the best slider off the field, and they think sliders on the field deserve the same recognition
Sep. 23, 2026
Jimmy John's Combines Breakfast with College GameDay in Multi-Week Activation
From September to November, The XP Agency is putting Jimmy John's in the middle of the action, bringing the brand’s slightly irreverent personality