Lindex: Your Invisible Support

10.0

Media Type:

Film Film

Brand

brand

Country:

Sweden

Industry:

Fashion

From your teenage years to your wise years. Through falling in love for the first time to the club nights that never end. From being pregnant to the endless nights with a baby. From changes in life to finding yourself again. From leaving your job forever to helping your granddaughter find her first bra. Lindex is here for the woman throughout her life. The woman has always been in focus for Lindex, that started as an underwear company in 1954. With its heritage and unique expertise, Lindex is the market leader in underwear in the Nordics and offers a wide assortment of timeless favorites and inspiring news characterised by comfort, quality, function and innovation.

Credits

Production Company:

New Land

Director:

Olivia Kastebring

DOP:

Pepe Gay De Liebana

Executive Producer:

Erik Torell

Producer:

Dea Saracevic

Director of Global Marketing:

Linda Olsson

Global Creative Director:

Martin Cedergren

Art Director/Creative:

Hanna Wickelgren-Lothman

Copywriter/Creative:

Linda Nellemo

Project Leader:

Frida Kifeldt

Date:

January, 2022

Latest News

Nov. 12, 2026

Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp

The producer tells Charlie where the ad will run: media, territory, duration and first on-air date

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content