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Liseberg: SuperSeniors
Media Type:
Experiential
Country:
Industry:
As summer comes to an end and family visits slow down, Liseberg, the largest amusement park in the Nordics, is focusing on engaging the target audience of "Seniors." This group is typically reached through communications centered on afternoon tea dances and flower exhibitions.
Credits
Advertising Agency:
WelcomPR Strategists:
Adam Wladis, Robert JohnssonArt Director:
Andreas LarssonCopywriter:
Niclas HallgrenCreative Directors:
Jonas SjovallGraphic Designer:
Madeleine MeiClient Director:
Joakim BrinkenbergAccount Director:
Karin KallbergAccount Managers:
Anna Cullberg, Linnea AxedeInterns:
Felicia Niklasson, Henry KarlssonDate:
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