Loto: Would You Tell if You Won the Lottery?

5.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

France

Industry:

Games, Toys

If you were to win the lottery, would you tell anyone ? No ? Not even your friends? Or your family? Everybody has wondered before how they would react if they were lucky enough to win the lottery. Maybe not change your whole lifestyle but just add some things here and there. Nothing major. But it turns out that it's in the small details that you might get caught.

Credits

Advertising Agency:

BETC Paris, France

Agency Managers:

Stephane Xiberras, Bertille Toledano, Mathieu Laugier, Maurane Pauli, Marine Peresse

Executive Creative Director:

Olivier Aumard

Copywriter:

Olivier Mille

Art Director:

Thomas Defert

Assistant Art Director:

Florian Padilla

Assistant Copywriter:

Lena Boutinet

Strategic Planner:

Etienne Averseng

Traffic Manager:

Nathalie Sanseigne

TV Producer:

Sebastien Lintingre

Production Company:

Sovage

Director:

Hafid Benamar

Sound Company:

Gum

Date:

January, 2023

Latest News

Oct. 13, 2026

Brazilian Filmmaker Camila Cornelsen Brings Her Cinematic Eye to Picture North

A multi-faceted filmmaker, Camilà grew up with an artistic upbringing and spent years touring as lead singer of Brazilian indie band Copacabana Club

Oct. 13, 2026

Ad of the Day | Equinor Launches STEMgapet Campaign to Inspire the Next Generation of Scientists and Engineers

The storyline then brings us back to the foundational childhood moments that define who we are