Lufthansa: Living Room Above the Clouds

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Germany

Industry:

Transport, Tourism

Allegris is Lufthansa's new long-distance experience that takes travel to a new level. In First Class, the "living room above the clouds", flying in the new suites is more personal than ever – with plenty of comfort, space, privacy and the best view. Lufthansa is now entering into a exclusive partnership with artist Sho Shibuya, combining unique art and high-quality craft. The idea and implementation of the partnership, as well as the accompanying campaign, come from lead agency Serviceplan.

Credits

Advertising Agency:

Serviceplan Germany

Date:

January, 2025

Latest News

Aug. 13, 2026

Disneyland Paris Stages a Total Eclipse of the Mouse

As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own

Aug. 13, 2026

Pavone Group Promotes Two to Creative Leadership Roles

Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group