Netflix: No Feeling is Foreign
Media Type:
Online
Languages can be foreign to us, but sadness, fear, and laughter feel the same way in every language. Our campaign shows how Netflix UK viewers can experience the feelings they’re familiar with through stories that are told in languages that are foreign to them. We created a new way to browse for foreign content through an in-app “Feeling Map” where viewers can explore international titles based on the feelings they want to access. No Feeling is Foreign leans into the power of emotions so that viewers can enjoy more non-English content, without the fear of getting lost in translation.
Credits
Advertising Agency:
Miami Ad SchoolArt Directors:
Aditi Cheryl Sobti, Aarti ThammaCopywriter:
Maura MunafDate:
May, 2022More from Netflix
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