Nike: Mercurial Football Boot (Behind the Design)
Media Type:
Film
Brand
Country:
Industry:
Builders Club and Nike join forces again for the release of the Nike Air Zoom Mercurial Football boot that was launched at the UEFA Women’s EURO 2022 and is to debut again on field at the FIFA World Cup 2022. The London and New York based production company created mixed media films with live action and CG visuals of the boot and its characteristics. The campaign involved various shoots; live action plates in London as well as shooting the football superstars in various locations. Builders Club also worked on the Behind the Design film, pulling together all assets of the campaign and digging deeper into the product and its creation.
Credits
Production Company:
Builders ClubDate:
August, 2022
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 23, 2026
Church Edit Opened the Doors to its new Dumbo Office, Marking the Occasion with a Full-House Launch Party
Church Edit launches its New York home with a party bringing its bi-coastal and global creative community under one roof
Sep. 23, 2026
Dentsu Creative Launches new Sky Vegas Brand Platform, Primetime Play, with Kaya Scodelario
Dentsu Creative has unveiled a new brand platform and visual identity for Sky Vegas, marking the first major work to launch since winning the account last summer