On: The Infinite Sprint
Media Type:
Film
Brand
Country:
Industry:
Just how much endurance does a sprinter need? The answer is: a lot more than you think. A new campaign by Swiss sportswear company, On, aims to reframe sport’s single-minded focus on winning - by highlighting perseverance as an equally essential quality for athletes.
Credits
Production Company:
AKKURAT StudiosProducer:
Nian TangProduction Assistant:
Sophie WercheExecutive Producer:
Rocco KopecnyMusic:
Rwdy MusicEdit House:
CabinEditor:
Nathan RodgersColorist:
Mikey PehanichPostproduction / Online:
SLGH HamburgCreative Director:
Oliver DeVitre fka FrankDirector:
Mischa MeyerDoP:
Louis LustermannDate:
July, 2023
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Aug. 13, 2026
Disneyland Paris Stages a Total Eclipse of the Mouse
As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own
Aug. 13, 2026
Pavone Group Promotes Two to Creative Leadership Roles
Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group