Papalote: The Wall Breaker Rope

9.0

Media Type:

Experiential Experiential

Brand

brand

Agency

agency

Country:

Mexico

Industry:

Education

Papelote Museum create The Wall Breaker Rope to teach children that we are essentially equal.

Credits

Advertising Agency:

FCB Mexico, Mexico City, Mexico

Creative Vice President:

Humberto Polar

Creative Directors:

Ana Noriega, Edgar Rodríguez, David Medina, Jairo Guerrero, Agustín Padilla

Copywriter:

Pedro García

Account Director:

Emelia Cruz

Agency Producer:

Héctor Méndez, Geraldine Bezares

Production Company:

Serendipia

Customer:

Adriana de los Palos, Rubén Piza, Daniela Ochoa, Francisco Bistrai

Date:

January, 2017

Latest News

Jun. 26, 2026

The Cannes Lions International Festival of Creativity Announces Winners on its Penultimate Day

Greece wins first-ever Grand Prix, in the Creative Business Transformation Lions, and Canada takes home second Grand Prix of the week in Innovation

Jun. 26, 2026

World Scleroderma Foundation And Hello Turn Gloves Into Tools For Raising Awareness Of Scleroderma

The "Hand Couture – Put Yourself in Someone’s Gloves" campaign gives a voice to people living with scleroderma to raise awareness of the disease and support research