Pfizer: Graffiti

9.8

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Canada

Industry:

Pharmaceutical

Pfizer Canada is encouraging Canadians to prove that love, support and courage can be the most powerful medicines of all with a viral campaign. The teen returns home and is met by his mother, who looks at him disapprovingly. The boy grabs a vase of flowers sitting on the kitchen counter and walks into another room where a young girl lies in a hospital bed, hooked up to various machines.

Credits

Advertising Agency:

Zig, Toronto, Canada

Creative Director:

Martin Beauvais

Art Director:

Niall Kelly

Copywriter:

Geoff Morgan

Production Company:

Untitled Films

Agency Producer:

Dave Medlock

Director:

John Mastromonaco

Executive Producer:

James Davis

Producer:

Kelly King

Director of Photography:

John Houtman

Editorial Company:

Panic & Bob

Editor:

David Baxter

Sound:

RMW Music

Sound:

Ted Rosnick

Post Production:

AXYZ

Date:

September, 2008

Latest News

Nov. 02, 2026

Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series

Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point

Oct. 30, 2026

Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign

Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door