Responsible Party: Drink More, 1

9.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

France

When the Responsible Party Prevention Program created by Pernod Ricard calls on young people to show responsibility by drinking more during parties… water is what they’re talking about

Credits

Advertising Agency:

Buzzman, Paris, France

President and Executive Creative Director:

Georges Mohammed-Chérif

Vice-President:

Thomas Granger

Managing Director:

Julien Levilain

Art Director:

Margaux Hontang

Copywriter:

Melvin Berréhouc

Account Director:

Quentin Grimal

Head of Strategic Planning:

Clément Scherrer

Head of Social Media:

Julien Scaglione

Head of PR & Communication:

Amélie Juillet

PR & Communication Manager:

Paul Renaudineau

Head of TV Production:

Vanessa Barbel

Agency Producer:

Assya Mediouni

Photographer:

Natas 3000

Head of Sustainability & Responsibility and Communication EMEA & LATAM:

Géraldine Dichamp

Communication Coordinator EMEA & LATAM:

Elsa Sourice

HR Communication and S&R Coordinator:

Rachel Milligan

Date:

July, 2021

Latest News

Sep. 23, 2026

King's Hawaiian Teams Up With Eli Manning to Launch Petition for Official Quarterback Slide Stat

There is considerable proof that King’s Hawaiian is the best slider off the field, and they think sliders on the field deserve the same recognition

Sep. 23, 2026

Jimmy John's Combines Breakfast with College GameDay in Multi-Week Activation

From September to November, The XP Agency is putting Jimmy John's in the middle of the action, bringing the brand’s slightly irreverent personality