Rhone: Head in the Game, NBA

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Fashion

Today Rhone, a leading lifestyle brand dedicated to championing Mental Fitness, unveiled its “Head in the Game” brand campaign, featuring Five-Time All-Star and NBA Champion Kevin Love; No. 2 in the Rolex Women's World Golf Rankings Lilia Vu; and Lauren Hartlage who celebrated her third year on the LPGA Tour in August. Created with integrated creative agency IMA, the campaign will roll out across prime-time television and high-impact Out-of-Home (OOH) locations, including New York’s Times Square, from today.

Credits

Advertising Agency:

IMA

Date:

November, 2024

Latest News

Sep. 23, 2026

Church Edit Opened the Doors to its new Dumbo Office, Marking the Occasion with a Full-House Launch Party

Church Edit launches its New York home with a party bringing its bi-coastal and global creative community under one roof

Sep. 23, 2026

Dentsu Creative Launches new Sky Vegas Brand Platform, Primetime Play, with Kaya Scodelario

Dentsu Creative has unveiled a new brand platform and visual identity for Sky Vegas, marking the first major work to launch since winning the account last summer