Samsung: Grassroots Academy
Media Type:
Film
Brand
Agency
Country:
Industry:
Samsung UK has partnered with The Elephant Room to devise a major new grassroots football campaign that will empower Sunday league teams to become champions of creativity and tech. The Grassroots Academy will provide local community support for local teams by helping five clubs to learn vital creative and digital skills through Samsung technology, elevating their clubs’ brand and content, amplified through Samsung channels.
Credits
Advertising Agency:
The Elephant Room, UKCreative Directors:
Nina Taylor, Jenai KemalCreatives:
Luca Corteggiano, Clare D’Andrea, Johnny CookeClient Partner:
Amelia BlashillManaging Director:
Dan SaxbyHead of Strategy:
Matt Bamford‑BowesHead of Design:
Khutina GriffithsCreative Producer:
Benj OpokuProduction Company:
Great CoatDirector:
Sau AliExec Producer / MD:
Simon OxleyExec Producer / Head of Production:
Sandra SpethmannExec Producer:
Micheal NewtonExec Producers:
Chris Montego, Ebenezer Thompson, Ose Egbejale/ Zero FormationProduction Company Producer:
Dayo MoshoodDirector of Photography:
Louis BrennanVFX:
Lee DelvesEditor:
Sau AliSound Company:
Bubble TVSound Post Producer:
Alison WendtSound Design & Mix:
Chris SouthwellDate:
July, 2022
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 23, 2026
Jimmy John's Combines Breakfast with College GameDay in Multi-Week Activation
From September to November, The XP Agency is putting Jimmy John's in the middle of the action, bringing the brand’s slightly irreverent personality
Sep. 23, 2026
Acceleration Community of Companies Names Rob Badgley as President of Pink Sparrow
The production veteran will lead national operations as the design and fabrication studio enters its next phase of growth