Samsung: LifeLIVE
Media Type:
Film
Brand
Agency
Country:
Industry:
Sometimes barriers like distance keep people from being part of experiences that no one wants to miss. So we decided to help two people come together in a completely new way to let them share one of life’s most profound moments. Welcome to the world’s first live virtual reality birth using the Samsung Gear VR. #LifeLIVE
Credits
Advertising Agency:
Leo Burnett, Sydney, AustraliaChief Creative Officer:
Andy DilalloWorldwide Chief Creative Officer:
Mark TutsselArt Director:
Vince LaganaCopywriter:
Grant McaloonExecutive Producer:
Jeremy de VilliersClient Services Director:
Amanda QuestedBusiness Director:
Laura DowlingProduction Company:
Rapid VRExecutive Producer:
Susannah DiLalloCasting Director:
Toni Higginbotham CastingVR Specialist:
Dan WhiteData Wrangler:
Kareem AntiGaffer:
Matthew SlatteryMedia:
StarcomAccount Director:
Jacqui PurcellDigital Account Director:
Angelique CrusiusPR:
EdelmanChief Operating Officer:
Matthew GainTechnical Product Specialist:
Matthew WuAssociate Director:
Carla WebbDate:
March, 2015
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 23, 2026
King's Hawaiian Teams Up With Eli Manning to Launch Petition for Official Quarterback Slide Stat
There is considerable proof that King’s Hawaiian is the best slider off the field, and they think sliders on the field deserve the same recognition
Sep. 23, 2026
Jimmy John's Combines Breakfast with College GameDay in Multi-Week Activation
From September to November, The XP Agency is putting Jimmy John's in the middle of the action, bringing the brand’s slightly irreverent personality