Samsung: Racing to Fiji

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Singapore

Samsung’s new global campaign from BBH Singapore, featuring Samsung Health and Galaxy AI, tells the story of a young professional couple who compete to get fit for a surf holiday.

Credits

Advertising Agency:

BBH, Singapore

Chief Creative Officer:

Sascha Kuntze

Associate Creative Directors:

Michael Chin, Chin Wei Hao

Senior Art Director:

Christine Lim

Copywriter:

Judy Au

Junior Art Director:

Eunice Tan, Zi Xuan Lee

Managing Director:

Sid Tuli

Head of Growth:

Siying Goh

Date:

September, 2024

Latest News

Aug. 13, 2026

Disneyland Paris Stages a Total Eclipse of the Mouse

As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own

Aug. 13, 2026

Pavone Group Promotes Two to Creative Leadership Roles

Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group