Samsung: Teddy Bears

9.7

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Ukraine

Campaign for washing machine Samsung AddWash. Samsung AddWash - washing machine with a unique technology that allows you to add clothes during the washing process. The story in the movie is based on the insight that children are not ready to give their favorite toys for washing, even when they are very soiled. This is a story about feelings, about the miracle of the love from parents to their children аnd to each other. It is so easy to create a miracle and breathe feeling into your life. You only need to have a little imagination and machine Samsung AddWash.

Credits

Advertising Agency:

Cheil Ukraine, Kiev, Ukraine

Creative Director:

Vladyslava Denys

Art Director:

Eugene Ovchar

Copywriter:

Pavel Pastushenko

Photographer:

Vladimir Tochanenko

Account Director:

Alexey Polishchuk

President:

Irina Solovyova

Production Studio:

Esse Production House

Executive Producer:

Vitaliy Sheremetyev

Director:

Maxim Ksenda

Director of Photography:

Elena Chekhovskaya

Date:

February, 2017

Latest News

Sep. 23, 2026

Church Edit Opened the Doors to its new Dumbo Office, Marking the Occasion with a Full-House Launch Party

Church Edit launches its New York home with a party bringing its bi-coastal and global creative community under one roof

Sep. 23, 2026

Dentsu Creative Launches new Sky Vegas Brand Platform, Primetime Play, with Kaya Scodelario

Dentsu Creative has unveiled a new brand platform and visual identity for Sky Vegas, marking the first major work to launch since winning the account last summer