Santa Maria Hotel Pueblo: The Village that Became a Hotel
Media Type:
Online
While major global capitals buckle under the weight of mass tourism, a small historic village in Paraguay has pulled off something remarkable: a complete transformation that left every stone in place. Santa María, a hidden Jesuit treasure located 242 kilometres from Asuncion, has reinvented itself as a "Village Hotel" — rewriting the rules of hospitality and the circular economy in the process.
Credits
Advertising Agency:
ONIRIA\TBWADate:
May, 2026Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
0.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 03, 2026
Tesco Ireland's Christmas Campaign Celebrates the Magic of Everyday Acts of Kindness
Tesco Ireland’s Christmas campaign by BBH Dublin follows a boy who believes a Tesco colleague is an elf in disguise
Nov. 02, 2026
Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series
Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point
