Saudi Tourism Authority: This Land is Calling

8.3

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Saudi Arabia

Industry:

Transport, Tourism

In a world where we have seen it all, done it all, there is still one untouched land ready to be explored: Saudi Arabia.Ever since Saudi started to open to the world, some explorers decided to embark on an unprecedented adventure. In many ways, it was as if they had landed on a different planet. Little by little, they discovered breathtaking landscapes, in a country as vast as a continent.

Credits

Advertising Agensy:

BETC HAVAS

Brand Managers:

Fahd Hamidaddin, Raad Alkhanbashi, Arcan Murshid, Lama Alhanaki, Rayan Akhonbay, Lulua Alrodhan, Yazeed Almujalli

Agency Managers:

Bertille Toledano, Guillaume Espinet, Baptiste Lerousseau, Vittorio Lucchini Gilera, Yasmine El Boury, Simon Leroy, Capucine Delort

Executive Creative Director:

Alasdhair McGregor

Creative Director:

Guillaume Rebbot

Art Directors:

Caroline Grimprel, Landry Stark, David Lesage

Copywriter:

Alexander Choat

Music Creative Directors:

Adam Ghoubali, Sidney Guillen

Strategic Planners:

Mattia Bellomo, Kylian Duguey

Creative Resource Coordinator:

Helene Guillaume

TV Producers:

Karim Naceur, Heloise Roussier, Jennifer Braux

Photographers:

Julien Soulier, Caroline Grimprel

Art Buyers:

Isabelle Mocq, Stephanie Giordano

Production Company:

Partizan

Director:

Antoine Bardou-Jacquet

Sound Company:

GUM

Date:

September, 2024

Latest News

Sep. 23, 2026

Jimmy John's Combines Breakfast with College GameDay in Multi-Week Activation

From September to November, The XP Agency is putting Jimmy John's in the middle of the action, bringing the brand’s slightly irreverent personality

Sep. 23, 2026

Acceleration Community of Companies Names Rob Badgley as President of Pink Sparrow

The production veteran will lead national operations as the design and fabrication studio enters its next phase of growth