Screwfix: The New Recruit

10.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Retail Services

Following the successful unveiling of Screwfix’s new brand platform, ‘No Stopping You’, on 10 October, the retailer today launches the second instalment of the campaign — ‘The New Recruit’, featuring Sir Mo Farah — created in partnership with M+C Saatchi Group UK, to promote Screwfix’s market-leading Sprint delivery service, offering customers delivery in as little as 20 minutes.

Credits

Advertising Agency:

M&C Saatchi London, UK

Creative Partner:

Guy Bradbury

Creative Director:

Sam Turk

Creative Director:

Paul Robbins

Managing Partner:

Gemma Knox

Business Director:

Imogen Walkden

Account Director:

Isabella Forbes

Account Director:

Emma Lowrey

Account Manager:

Maddy Evans

Executive Producer:

Vanessa Butcher

Head of Production:

Amy Cracknell

Senior Producer:

Dale Chapman

Project Director:

Louisa Lewis

Head of Strategy:

Sophie Lean

Senior Strategist:

Maddie Burnell

Design Director:

Jon Muddle

Head of Design:

Andy Harris

Senior Designer:

Paul Venn

Business Director:

Alex Watson

Managing Director:

Paul Martin

Creative Partner:

Darren Bowles

Creative Director:

Jon Hewitt

Production Company:

MindsEye

Director:

Andrew Gaynord

Producer:

Hera King

Editors:

Shift Post

Grade:

TBA

Post House:

Elmntl

Sound:

Ben Leeves

Music:

Charlie Smith

Photographer:

Adam Hinton

Photographer Agent:

Wyatt- Clarke, Jones

Retouching:

Mark Wesley

Motion Grade:

Curious Productions

Marketing Director:

Jack Wallace

Head of Brand:

Sammy Ough

Marketing Manager:

Natalie Collings

Marketing Executive:

Olivia Martinez

Date:

October, 2025

Latest News

Sep. 23, 2026

King's Hawaiian Teams Up With Eli Manning to Launch Petition for Official Quarterback Slide Stat

There is considerable proof that King’s Hawaiian is the best slider off the field, and they think sliders on the field deserve the same recognition

Sep. 23, 2026

Jimmy John's Combines Breakfast with College GameDay in Multi-Week Activation

From September to November, The XP Agency is putting Jimmy John's in the middle of the action, bringing the brand’s slightly irreverent personality