Stockholm Pride: Los Santos Pride
Media Type:
Film
Brand
Agency
Country:
Industry:
Grand Theft Auto 5 is considered to be one of the best-selling video games of all times. Through the years, the game has generated several controversies related to its violence and depiction of women. Now, the game is about to get more colourful and inclusive as the Stockholm Pride Festival is releasing the ”Los Santos Pride” mod, allowing gamers to have their own Pride Parade marching down the streets of the fictional city Los Santos in GTA 5.
Credits
Advertising Agency:
Garbergs, Stockholm, SwedenPR / Activation:
Nasim KabiriWeb Developer:
Mattias AlfborgerScripting:
JulioNiBEditing:
8-Bit BastardGeneral Manager:
Christian GerdesHead of Communications:
Jonathan PollDeputy Head of Communications:
Rikard WesteliusMarketing Department:
Joel IdénDate:
July, 2016
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
0.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 02, 2026
Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series
Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point
Oct. 30, 2026
Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign
Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door