Sulwhasoo: Tilda Swinton, Behind the Scenes

10.0

Media Type:

The making of The making of

Brand

brand

Agency

agency

Country:

South Korea

Industry:

Health, Beauty

The Korean skincare brand Sulwhasoo from Amorepacific is setting course for the global market together with Jung von Matt. Brand ambassador for the campaign, which launches at the Metropolitan Museum in New York on March 29, 2023, is Hollywood star Tilda Swinton, who lends her voice to the campaign. The campaign will be seen on social media, other digital channels, OOH and retail stores mainly in US, South Korea, China and other global markets.

Credits

Advertising Agency:

Jung von Matt

Date:

April, 2023

Latest News

Aug. 13, 2026

Disneyland Paris Stages a Total Eclipse of the Mouse

As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own

Aug. 13, 2026

Pavone Group Promotes Two to Creative Leadership Roles

Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group