Tekken: The Face Off

8.5

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

France

Industry:

Games, Toys

In combat sports, the face-off between the two fighters has become a most-anticipated moment bringing the tension to the max before the inevitable fight. But what if anybody could join ? That's the premise of "Get Ready for the Next Battle", a new incredible live-action trailer for TEKKEN 8, the upcoming title in the TEKKEN video game franchise that celebrates its thirty-year anniversary in 2024. Bandai Namco Europe and BETC Paris worked together on this brand-new live-action trailer for TEKKEN 8.

Credits

Advertising Agency:

BETC Paris, France

Agency Managers:

Mathieu Laugier, Camille Caucat, Hugo Lesieur

Chief Creative Officer:

Stephane Xiberras

Creative Directors:

Benjamin le Breton, Arnaud Assouline

Art Director:

Rayhaan Khodabux

Copywriter:

Julien Sens

TV Producer:

Fabrice Brovelli

Production Company:

General POP

Producer:

Jacques-Etienne Stein

Director:

Lukas Tielke

Executive Production Company:

TA Production

Sound Company:

Gum

Sound Producer:

GUL

Musician:

La ROSA

Date:

January, 2024

Latest News

Jun. 03, 2026

Willie's Remedy+ Launches First-Ever TV Campaign Built Around the Art of Living Like a Legend

Willie Nelson and JuneShine Brands' THC drink partners with Raindrop on nostalgia-driven CTV campaign targeting a new generation of THC consumers

Jun. 03, 2026

Yes& Expands AI and Innovation Capabilities with the Promotion of Chrissie Koeppen and Beth Yezzi

The promotions support a broader push to strengthen capabilities across the agency and help clients navigate increasingly complex marketing and technology challenges