Transport Accident Commission: Towards Zero - There's no one someone won't miss
Media Type:
Film
Brand
Agency
Country:
Industry:
At the heart of Towards Zero is the belief that human health is paramount to all else. It acknowledges that, as people, we all make mistakes. However, when mistakes happen on our roads they can cost us our lives or cause serious injury. That's because our bodies aren't made to absorb the forces of high impact speeds. We are fragile, and there's only so much physical force we can withstand and this is why we need to build a safer road system. Improving the safety of our roads, our speeds, our vehicles and our people will improve safety for everyone.
Credits
Advertising Agency:
Clemenger BBDO, Melbourne, AustraliaExecutive Creative Director:
Ant KeoghCreative Director:
Stephen de WolfArt Director:
Luke ThompsonCopywriter:
Jim RobbinsPlanner:
Matt PearceAgency Producer:
Emma JohnsonDate:
August, 2015More from Transport Accident Commission (TAC)
TAC: Meet Graham
9.6
TAC: The rider reminder
10.0
Transport Accident Commission: Strings
9.0
Transport Accident Commission Victoria: Maze
0.0
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
0.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 02, 2026
Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series
Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point
Oct. 30, 2026
Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign
Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door