Weetabix: All Stars are Here, Leah Williamson

9.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Food

Weetabix, the UK’s number one cereal brand, has launched ‘Weetabix all-stars’, a new campaign designed to inspire the nation to achieve its best. Created by brand activation agency ZEAL, the multichannel push sees a handpicked team of four British sporting heroes come together to show the power of a good breakfast, and a great mindset.

Credits

Advertising Agency:

ZEAL

Senior Account Director:

Caroline Johnson

Senior Account Manager:

Lucy Gosling

Mike McDonnell:

Head of Partnerships

Executive Creative Director:

John Treacy

Creative Director:

Carl Eatson

Senior Designer:

Billy Martin

Planning Director:

Callum Saunders

Head of Effectiveness:

Kim Upton

Date:

May, 2025

Latest News

Sep. 23, 2026

King's Hawaiian Teams Up With Eli Manning to Launch Petition for Official Quarterback Slide Stat

There is considerable proof that King’s Hawaiian is the best slider off the field, and they think sliders on the field deserve the same recognition

Sep. 23, 2026

Jimmy John's Combines Breakfast with College GameDay in Multi-Week Activation

From September to November, The XP Agency is putting Jimmy John's in the middle of the action, bringing the brand’s slightly irreverent personality