Wonderful Pistachios: Groot Gets Crackin'
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TV
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In celebration of Marvel Studios’ “I Am Groot,” a Collection of Original Shorts debuting only on Disney+ this year, Wonderful Pistachios launched their "Groot Gets Crackin’" campaign to showcase the plant-protein power of Wonderful Pistachios. The campaign, featuring Guardians of the Galaxy fan-favorite character Groot, will activate across a wide range of touch points including TV, limited-edition packaging, digital and social media, national sweepstakes, fan experiences, as well as photo worthy point-of-sale displays in-stores through August 31.
Credits
Advertising Agency:
Wonderful Agency, LA, USADate:
June, 2022
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