World Vision: Different and Equal, 2
Media Type:
Print
Brand
Agency
Country:
Industry:
The aim of the campaign is to inform society about the equal rights of boys and girls during education, sports, daily life and even before their birth, by stopping sex-selective abortions.
The colors represent the genders, and they form Equality sign applied to different items symbolizing different situations in child life.
Credits
Advertising Agency:
Publicis ArmeniaCreative Director:
Vardan SaghyanArt Director:
Narek GregoryanCopywriter:
Tehmine HayrumyanDate:
June, 2017
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