Decathlon

We make sports accessible for all. Creating the best products and selling them at the best prices since 1976 for 80+ sports.

Latest News

Sep. 21, 2026

VidCon Joins LIONS to Create Premier Global Platform for the Creator Economy

Regional platforms across North America, APAC, and MENA will expand year-round access to LIONS’ intelligence, learning, benchmarks, and global community

Sep. 21, 2026

LIONS Evolves Global Model to Bring its Expertise Closer to Creative and Marketing Communities Worldwide

Regional platforms across North America, APAC, and MENA will provide greater year-round access to LIONS’ intelligence, learning, benchmarks, and global community