Burger King Introduces Mini Crown as Toy Accessory
Aug. 15, 2023
Following the success of the initiative developed in collaboration with Warner Bros. Pictures and Mattel the largest toy manufacturer and owner of the Barbie™ brand Burger King® now introduces another innovation. Inspired by its classic paper crowns available at their outlets (subject to availability), the Mini Crown arrives as an accessory to enhance the look and style of dolls, much like the world's most fashionable doll.
The new Mini Crown was announced following the BK Barbie™ Combo (Pink Burger + Ken's Fries + Barbie™ Shake) in a limited edition, and the thematic store inspired by the pink universe, with exclusive immersive experiences and an entirely pink facade reminiscent of the iconic Barbie Dreamhouse™.
The Mini Crown can be purchased at Burger King's Pink Store, in São Paulo. This novelty will be sold exclusively at the location, with stock available based on availability.
Related News
DAVID's Iconic Creative Duo Rog & Pretto Returns to Lead the Sao Paulo Office as CCOs
Rogério Chaves and Fabrício Pretto, who were part of DAVID from 2018 to 2025, are returning to the agency, now as Chief Creative Officers
DAVID New York Appoints Alvaro Soto as Executive Creative Director
Award-winning creative joins the agency from Grey New York to help lead creative across North America
Clash Royale Crafts the Last 30 Seconds of Real Battles into Bespoke Animated Shorts
The campaign, created by DAVID New York, turns the last 30 seconds of real players' Clash Royale matches into 30 second animations
Latest News
Sep. 28, 2026
Behind the Gloves and Brothers and Sisters Launch Campaign to Define Boxing's 7th Punch
Traditionally, six punches – jab, cross, lead hook, rear hook, lead uppercut, rear uppercut – have formed the foundation of boxing
Sep. 25, 2026
Bountiful Cow Wins Butternut Box Brand Media Account
The agency will lead above-the-line media strategy, planning and buying for Butternut Box, supporting the brand as it continues its mission to make fresh food