Emmy-Winning Producer Matthew Forrest Launches Cloud Forest for High-Precision Production

Nov. 19, 2024

Cloud Forest, a Los Angeles-based video production company founded by Emmy-Winning Producer Matthew Forrest, proudly announces its official launch. Specializing in commercials and branded content, with additional capabilities in emerging formats like AI and VR, Cloud Forest delivers a client-first approach with precision production operations.

With the mantra "Where your vision meets our production precision," Cloud Forest aims to serve brands, agencies and networks with a unique blend of creativity and operational efficiency.

Forrest said:

"Leveraging my varied experiences in both traditional and digital formats, I'm excited to create content across a wide array of platforms with the partners I admire. Our focus is on delivering excellence in commercials and branded content, while also offering cutting-edge solutions in AI and VR when appropriate for our clients' needs."

 

Matthew Forrest brings over 20 years of experience to Cloud Forest, having overseen some of the industry's most recognized projects. His portfolio includes producing commercial content for Square, Aveeno, and Lyft, branded content series for KitchenAid, Pizza Hut, and Verizon, and high-profile projects like Mariah Carey's "Keys of Christmas." Forrest's career highlight came at Endemol Shine, where he earned an Emmy for producing Life VR's "Capturing Everest."

Cloud Forest's ever-growing talent roster currently features long-time Forrest collaborators such as Commercial Directors Ben Pluimer, Michael Belcher, Clyde Bessey, Christopher Louie and Kevin K. Shah, Director/Photographer Shawn Corrigan; Photographers Gabriela Oltean and Will Deleon; and Creative Directors Natalie Perry and Drew Grossman. The studio's strength lies in curating the right team and accurately defining the necessary resources budget, roles, and technology allowing every project to meet its creative and business goals.

This approach has earned praise from industry professionals such as Bob Partridge, Group Creative Director at Amazon.

"Matthew excels at running a tight ship and ensuring I had the right resources to stay focused on the creative and deliver excellence. I look forward to collaborating with him again under this new venture."

 

Known for his honest, collaborative and value-driven approach, Matthew Forrest continues to push creative and technical boundaries through Cloud Forest, remaining a trusted resource for brands, agencies and networks seeking to create impactful content across various formats.

For more information about Cloud Forest or to discuss your next project, visit cloudforestvideo.com, email [email protected] or call 323-980-6683.