For the Launch of The Boys Season 3, Prime Video and Herezie Present the Human Puzzle Experience

For the Launch of The Boys Season 3, Prime Video and Herezie Present the Human Puzzle Experience

Jun. 30, 2022

To mark the release of the third season of The Boys, the platform's bloodiest phenomenon series, Prime Video took over the former department store Tati Barbès on June 27 and 28, 2022 and invited The Boys fandom to enjoy a unique immersive experience: the Human Puzzle. A one-hour journey in total immersion that plunges the public into the ultra-gore universe of the series, during which fans, content creators and journalists had to reconstitute a real fake body blown up into pieces and spread out in the 4 corners of the place entirely staged for the occasion. 

The experience continued in a second room, in the presence of the Accurate Dream experts, specialized in the fabrication of ultra-realistic fake body parts, to offer guests a mold of their own middle finger, in reference to the iconic F*** from The Boys. 

The 2 Youtubers Raska & Snaptrox also lent themselves to the game in a video holding all the promises of the series, soon available on the YouTube channel of Prime Video France.

Related News

Jul. 24, 2026

Amazon Music Announces It Is Streaming Audiobooks with a Cinematic Campaign Created by MakeMake Prototyping

Dramatizing how audiobooks enrich everyday life, the series captures the breadth of audiobook titles available

Jun. 10, 2026

Vileda Redesigns its Communication Platform with Herezie

Vileda, the world leader in cleaning products, gives its campaigns a sparkling makeover

Mar. 04, 2026

Vileda and Herezie Milano Launch "Flexible Pets": Flexibility is a Natural Gift

The creative concept is based on an immediate visual parallel: the ability of dogs and cats to flex and squeeze into tight spaces

Latest News

Aug. 13, 2026

Disneyland Paris Stages a Total Eclipse of the Mouse

As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own

Aug. 13, 2026

Pavone Group Promotes Two to Creative Leadership Roles

Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group