Hennessy Vibrations: Like Fire Sets the Rhythm for Global Boutiques with Eclectic Music Curation

Jan. 03, 2024

Like Fire has curated the music playlists for Hennessy boutiques worldwide. An eclectic and distinctive collection spanning over 50 hours, inspired by the movement of cultures.

The playlist harmonizes with the rich and international cultural DNA of the Hennessy house. It revolves around Rap and Hip-Hop and explores related genres: Jazz, Soul, RnB, Afro, AfroBeat, Amapiano, Trap, Drill, New Jersey, UK Jazz...

The music transcends generations, celebrating emerging talents and artists who have shaped today's music.

From Hip-Hop legends Rakim, Nas, Guru, or Jay Z to performers like Erykah Badu, the Beastie Boys, and Santana, as well as ambassadors Jackson Wang, AJ Tracey, and Musa Keys, the playlist enhances the in-store customer experience through immersive audio.