Monzo Celebrates Life Beyond Financial Admin
Sep. 29, 2026
Monzo is bringing its Get busy living brand platform to business banking for the first time, with three new films celebrating how simpler financial management can give business owners more time to focus on running, and enjoying, their businesses.
The new campaign follows Monzo Business reaching more than one million customers this summer and extends the Get busy living platform launched by Monzo in July, developed by BBH London in partnership with Monzo’s in-house creative studio. It targets established small businesses managing greater financial complexity, with creative focused on areas designed to make everyday business admin simpler: Expenses, Integrated Accounting, and Tax Pots.
Three new films, Laser Tag, Voice of an Angel, and Mama Dance, bring the platform’s focus on making money work effortlessly in the background into the world of business ownership. All three achieved 5.9-star ratings in independent testing from System1, with Mama Dance ranking in the top 1% of banking ads tested against a nationally representative audience.
The campaign begins rolling out from 21 September across YouTube, Connected TV, SVOD, digital out-of-home, digital radio and audio, and paid social.
AJ Coyne, Group Chief Marketing Officer at Monzo, said:
“Get busy living has always been about making money feel effortless in the background, so people have more time for what matters to them. That idea is just as powerful for business owners, who started their businesses to build something they care about, not to spend their time buried in financial admin. Bringing the platform to Monzo Business lets us show how we can take some of that complexity off their plate, from managing expenses and keeping accounting connected to helping them stay on top of tax, so they can spend more time focused on their customers, their teams, and growing their business.”
The launch builds on Monzo’s first global brand platform, Get busy living, which launched in July around a simple idea: when managing money feels effortless, customers have more time for the people, passions and moments that matter most.
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