PlayOJO Hire Igor to Launch Integrated Live Casino Campaign
Jul. 05, 2023
Leading UK online gaming brand PlayOJO has teamed up with igor Creations to launch it’s first product advert to promote their exciting live casino and gameshow offering, in a new integrated UK campaign.
‘It’s Alive’ sees a playful undead monster spring to life when he discovers the fun and thrills of playing live casino at PlayOJO, and is then transported to a colourful CGI gaming world to reveal a whole new realm of exciting live casino and gameshow games.
The campaign breaks this week in the UK, across TV & digital, with other markets going live later this summer.
Igor was appointed by PlayOJO following a competitive pitch earlier this year.
Igor is the content division of isobel, one of the UK’s leading independent creative agencies.
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