Serviceplan Named Independent Agency Network of the Year at D&AD 2024

Serviceplan Named Independent Agency Network of the Year at D&AD 2024

May. 23, 2024

Serviceplan is D&AD 2024 Independent Agency Network of the Year! In the most successful year to date for Serviceplan at D&A, the agency group also won 2 Yellow Pencils, 4 Graphite, 12 Wood and 1 White Pencils.

The most awarded campaigns for the group were; 855-HOW-TO-QUIT-(OPIOIDS), Anzen Health, which won 2 Yellow Pencils, 1 Graphite pencil and 2 Wood pencils; and AIZOME WASTECARE™ Industrial waste certified as skincare, AIZOME , which was awarded 3 Graphite, 5 Wood and 1 White Pencil.

Every story starts with a Yes, Lufthansa, won 1 Wood pencil, while Pereira O’Dell picked up 1 Wood pencil for Love Your Boys, MANSCAPED, and 1 Wood Pencil for Death and Bisquick, General Mills. Also winning 1 Wood Pencil were L&C for Nativa Meter, Ab InBev.

Alexander Schill, Global Chief Creative Officer, Serviceplan Group commented:

"Being named D&AD 'Independent Agency Network of the Year' is a monumental achievement for us as a Group. Securing 19 Pencils across such a diverse client portfolio underscores the significance of our collaborative efforts and sets a new benchmark for our group's excellence in creativity. This win is a testament to the relentless innovation and dedication of our teams worldwide. A heartfelt congratulations to everyone at Serviceplan, Mediaplus, Pereira O'Dell, L&C and to all partners and clients who made this happen."

 

D&AD is regarded as one of the world’s most prestigious benchmarks for commercial creativity. The D&AD Pencil stands for rigour and integrity. Everything that it takes to make the best.

Here is the winners list.

Related News

Sep. 25, 2026

D&AD Awards Four Black Pencils and Reveals 2026 Global Rankings

Isle of Any's Your Way Out for Coinbase receives two Black Pencils for Visual Effects and Production Design

Sep. 25, 2026

Ad of the Day | Lufthansa and Serviceplan Launch New International Premium Campaign

"Premium Lives in the Details" Highlights Specific Premium Moments Onboard

Sep. 18, 2026

Applications Open for D&AD Shift New York 2027, the Free Night School Breaking Down Barriers to The Creative Industries

NEW YORK, September 17, D&AD, the global nonprofit championing excellence in design and commercial creativity, has opened applications

Latest News

Sep. 28, 2026

MOX Creates New Brand Identity for Formula E's Next Era of Racing

The rebrand lands the central message of making progress thrilling, cementing Formula E's position as a confident, culturally impactful global sport

Sep. 28, 2026

Behind the Gloves and Brothers and Sisters Launch Campaign to Define Boxing's 7th Punch

Traditionally, six punches – jab, cross, lead hook, rear hook, lead uppercut, rear uppercut – have formed the foundation of boxing