AXA: Smart bell
Media Type:
FilmCountry:
Industry:
FCB Warsaw and AXA, one of Europe’s leading insurance firms, created “Smartbell” to help make the roads less dangerous for cyclists. Every day, in cities around the world, cyclists are struck by cars because they are not seen or heard. The Smartbell equips cyclists with their first-ever “bike insurance,” a bell that transmits a signal through car radios to alert drivers about approaching bicycles, allowing both cyclists and vehicles to safely share the road.
Credits
Advertising Agency:
FCB Warsaw, PolandChief Creative Officer:
Luis DiasCopywriter:
Mikolaj StefanskiArt Director:
Kaja DobrzańskaAccount Director:
Monika SosnowskaAccount Manager:
Marlena MikinaAgency Producer:
Robert WawszczykProduct Constructor:
Szymon PeplinskiProduct Designer:
Adrian DutkowskiDate:
April, 2017Ad of the day
Ad of the Day | Aruba Tourism Authority: The Aruba Effect 9.0 Ad of the Day | Dove: The Code 10.0 Ad of the Day | Vienna Tourist Board: Microdose Vienna 9.0Latest News
Apr. 19, 2024
7 Reasons why THC Vape Pen is Famous Among the Youth
Then, the article investigates why THC vape pens have become so popular among young people with a discussion on seven key reasons
Apr. 19, 2024
Rubicon and IMA-HOME "Release the Sunshine" With Inspiring new Campaign for AG Barr
An irrepressible new campaign for soft drink brand Rubicon brings joy and sunshine to the everyday by transforming an ordinary